Producer
Results-oriented professional with extensive experience producing commercial ad campaigns and cultural events. Significant leadership and responsibility in executing such advertising for television, radio, videos, cities, and movies. In-depth, first-hand knowledge, experience and understanding of high-end production processes and union, guild, and trade practices. Instrumental in solving the unforeseeable, yet inevitable challenges of producing for top brand and celebrity-driven promotions on the national and international stage; including researching, negotiating and contracting with foreign production companies; as well as securing, delegating, coordinating and managing the production duties of necessary local non-union, inexperienced workers and staff. Adept at producing high-concept broadcast commercial products, while maintaining the highest level of production quality control. Responsible for verifying the accuracy of all content, placing legal disclaimers into contracts and advertisements, and insuring final products meet professional broadcast standards. Experienced communicator and collaborator; possessing the singular interpersonal, organizational, managerial, and problem-solving production skills to insure that clients, internal stakeholders, and all third-party partners achieve their organizational goals and objectives.
Core Expertise
Concept Development
Content Management
Strategic Planning & Execution
Production Management
Budget Administration
Project Management
Relationship Building
Effective Communication
Complex Problem Resolution
PROFESSIONAL EXPERIENCE
FREELANCE | Los Angeles, CA I 2010 – Present PRODUCER
Carry out multiple tasks as a freelance producer.
Become a partner with development and creative teams on the creative process for researching new technologies and methods to keep up with industry trends, as well as generating creative solutions to meet creative needs.
Deliver information regarding client and director vision/expectations to third-party partners for meeting mutual targets.
Establish working relationships with production executives to organize the business, finance, and employment issues in broadcast commercial productions.
Collaborate with production teams for defining project timelines, allocating budgets, and managing financial reporting to streamline all operations.
Establish clear targets and goals to grow business and achieve set objectives, also interacting with various department staff across multiple groups, vendors, contractors, and outside production companies for the successful implementation of standards.
Serve as creative problem solver to identify problems and develop innovative ideas and appropriate
solutions through effective knowledge in order to improve efficiency and benefit productions.
Facilitate teams to improve relationships with all departments, including legal, production, talent, risk management, production safety, brand creative, marketing, digital, and social basic qualifications.
Act as pro-active and multi-tasking team player with the proven ability to work in a fast-paced environment.
Utilizeadvancedwaystohandlestressfulsituationsandworkbetterunderpressuretomeetdeadlines.
Manage hundreds of commercials (approximately 350) for various domestic and international production companies with the aim to boost revenue.
GOODBY SILVERSTEIN AND PARTNERS|San Francisco, CA I 2018 – 2019
SENIOR BROADCAST PRODUCER
Supported finance and accounting departments’ staff to control cash flow of each project for executing all tasks within assigned budget, as well as confirming and submitting actual for getting approvals.
Collaborated with clients, ad agencies, production company executive producers, directors, and shooting crew to discuss various matters.
Cultivated excellent and long-lasting relationships with third party production counterparts in order to produce high quality and unique content.
Directed teams and monitored performance to complete tasks in an efficient manner.
Led recruitment process, screening, shortlisting, and selecting the right candidate, as well as supervising project-based production personnel to plan, budget, oversee, and document all aspects of the specific project.
Served as a key partner along with senior-level creative colleagues assuring the creative vision delivered and produced successfully, while achieving creative, operational, schedule and financial targets.
Convinced people to change decision without affecting the relationship, as a diplomatic and impactful communicator.
Produced and spearheaded all aspects of 10 projects in 8 related to on-air broadcast commercials, re-edit of existing commercials, and special experiential in LA, SF, NY, and Boston.
Proved instrumental in preparing and administering budgeted for stand-alone client retail stores.
Received recognition for conceiving and conceptualizing a program for up-and-coming creative talent.
FREELANCE | Los Angeles, CA I 2002 – 2009 Production Supervisor
FREELANCE | Los Angeles, CA | 1996 – 2002 Production Coordinator
SQUEAK PICTURES | Los Angeles, CA I 1994 – 1995 Executive Assistant
AMBLIN ENTERTAINMENT | Los Angeles, CA I 1993 – 1994 Executive Assistant
KEY PROJECTS
DIRECTORS
Line Producer: Jeremy Bacharach, Ulf Johansson, Michael Karbelnikoff, Martin Krejci, Warren Kushner, Alex Lil, Max Malkin, Dori Oskowitz, Billy Rainey, Lloyd Stein, Pam Thomas, Traktor, Tucker Walsh, Jason Zada
Production Supervisor: Lance Acord, Nancy Bardawil, Raymond Bark, Sam Bayer, Brian Beletic, Nicholas Brandt, Gavin Bowdin, James Brown, Clint Clemens, David Cornell, Garth Davis, Caleb Deschanel, Andrew Douglas, Jim Gartner, Jonathan Glazer, Blair Hayes, John Hillcoat, Alejandro González Iñárritu, Tony Kaye, Alek Kesheshian, Martin Krejci, Tony Lee, Brett Morgen, Jeffrey Plansker, Mark Piznarski, Marcus Rayboy, Mark Romanek, Guy Ritchie, Mathew Rolston
COMMERCIALS (partial list):
Senior Broadcast Agency Producer: Comcast/Xfinity, Doritos, Liberty Mutual, Samsung, Tostitos
Line Producer: AT&T, Buick, Coca Cola, Dell, Diet Coke, Discover LA, Dodge, Domino’s, Dos Equis, Gatorade, Heineken, Ikea, IOC, Johnnie Walker, Kellogg’s, Kinko’s, Liberty Mutual, Milk, Nike, Pfizer, Priceline.com, Snickers, Volvo
Production Supervisor: 7 Up, Acura, Adidas, Apple, Audi, Bank of America, Barclays, Blue Cross, Boeing, BMW, BNP, Brand Jordan, Budweiser, Buick, Cadillac, Canon, Chevron, Coca Cola, Corvette, Discover Card, Fiat, Finish Line, Gillette, GM, Hallmark, H & R Block, Iomega, Isuzu, JC Penny, Jeep, JT Roots, Levis, Lexus, Marriott, Mastercard, Mercedes, Mike's Hard Lemonade, Mitsubishi, Nike, Nissan, Ocean Spray, Oldsmobile, Orbit, Pennzoil, Phillip Morris, Powerbar, Propel, Renault, Samsung, SBC, Smirnoff, Sony, Sprint, Subaru, Toyota, United Healthcare, YSL
MUSIC VIDEOS/CELEBRITIES (partial list):
Marina Abramović, Christina Aguilera, Judd Apatow, Swizz Beatz, Josh Brolin, Coldplay, Victor Cruz, Adam Driver, Morgan Freeman, Mel Gibson, LeBron James, Derek Jeter, Jemima Kirke, Lenny Kravitz, Madonna, Brad Pitt, Pharrell, Rihanna, Rick Rubin, Taylor Swift, U2, Little Wayne, Jay Z
PRODUCTION COMPANIES (partial list):
Anonymous Content, Bedford Falls, dummy films, Furlined, Gartner, Harvest, Headquarters, HKM, Moxie, Mssng Peces, Park Pictures, Prettybird, Skunk, Smith & Jones, Smuggler, Stink, Traktor
DOMESTIC LOCATIONS:
Arizona, California, Florida, Georgia, Massachusetts, Nevada, New Jersey, New Mexico, New York, Nevada, North Carolina, Oregon, Tennessee, Texas, Utah, Washington, Wisconsin
INTERNATIONAL LOCATIONS:
Argentina, Australia, Belgium, Brazil, Canada, China, Czech Republic, England, France, Hong Kong, Italy, Iceland, Ireland, Mexico, Morocco, Portugal, South Africa, Spain, Sweden, Thailand, Turkey
REFERENCES:
Available upon request.
Technical Proficiencies
Excel | Wrapper | PointZero | ShowBiz